---
title: "Arctic Hydrographics: WordPress Redesign"
description: "A WordPress redesign focused on speed, security and search visibility."
url: https://nordicproductions.no/lab/arctic-hydrographics
published: 2021-05-01
---

ARCHIVED 1 May 2021

# Arctic Hydrographics: WordPress Redesign

A WordPress redesign focused on speed, security and search visibility.

\[WORDPRESS\]\[DESIGN\]\[SEO\]

[Visit arctichydrographics.no ↗](https://arctichydrographics.no/)

![Arctic Hydrographics](https://nordicproductions.no/_astro/arctichydrographics_website.Dmvrfw7U_Z1Q3rUf.avif)

## The build

Arctic Hydrographics does marine coatings, and their website was slow, dated and running on an old WordPress install. I rebuilt it so it loads fast, stays secure and can actually be found in search.

## What I did

The redesign was aimed at a technical B2B audience, so it’s clean and gets to the point. Under the hood I worked on performance (asset handling, caching, fewer plugins), hardened the security, and set up the on-page SEO structure.

## Outcome

The site loads quickly, ranks for its niche terms, and doesn’t need constant babysitting anymore.